transparency

What do you think about transparency? Well, everybody likes transparency, from politics to private life it gives us the feeling of freedom, honesty, confidence. But what is the other side of the coin when this transparency crosses the boundarys of being our own choice and it gets nicely "imposed" to us; all for good causes of course: saving the whales, making the world a better place, being transparent enough to "help" others.
Google gives us again the possibility to be "a good person".
maybe having a Tofflerian "third job" doesn't bother us but shouldn't it be as long as it doesn't "harm" us?